If you have a small business or want to start one you have probably already figured out that your marketing budget is going to be slim-to-none or at least it will be in the beginning.
So the question is “how can your products and/or services be marketed without spending money?” My best answer is the internet. You have the ability to create a lot a awareness and buzz by using free tools such as facebook, twitter, youtube, and blogs. These tools don’t cost anything but sweat to use to promote your business.
In addition, these internet marketing tools are easy to learn to use, and you can have your business up and running on all of them in a matter of minutes. They also give you the ability to present your products, services, and/or message to consumers in a very interactive setting.
The more you interact with your customers the better. Establish a dialog and you’ll be the first person they turn to when they go to make a purchase in your niche.