Helped over 17 businesses in 2011 with funding
The Benld Area Rotary met for a regular luncheon this week and was enlightened by Shari Albrecht. Albrecht informed the Rotary of different plans in store by MEDP to help grow business in Macoupin County.
“Despite our economy, 2011 was a productive year for Macoupin County,” Albrecht started, “Our businesses met the challenges that the economy brought and we had quite a few businesses upgrade their facilities and services which in turn added jobs.”
Some of the businesses Albrecht spoke of that expanded were Carmak, Madison Communications, Carlinville Area Hospital, and TDS Transport. With the good and the bad, Macoupin County also lost a few old friends like H&H Construction in Carlinville.
2011 was also a productive year for MEDP. According to Albrecht, the team was able to work with the City of Carlinville to design the first ever business park. “We plan to move to other parts of the county and create similar partnerships,” Albrecht explained. Along with the park, MEDP was also able to make an impact with the Build Macoupin County as they received $75,000 with state funding.
MEDP was to assist small business owners with energy efficient upgrades with the state funding. They were able to assist 17 small business owners and the projects totaled over $188,000. In addition, it provided work for local contractors.
Last year MEDP held quarterly workshops to emphasize on marketing. The BenGil Post was the main partner as The BenGil Post’s sister site is launching in early April. Shop BenGil will be an online virtual mall where consumers will be able to shop their favorite stores 24 hours a day. The stores included will be any brick and mortar store in Benld or Gillespie as well as any at-home business.
In the last six weeks, MEDP was able to work with an architectural firm out of Springfield from the help of a $7,000 grant. The firm is working on a street scape plan for Central Avenue which will be unveiled by the end of the summer. This project has been managed by both Build Benld and MEDP.
Now for the 2012, MEDP is focusing on business development and bringing entrepreneurship to Macoupin County. “Our goal this year is to bring business to Macoupin County,” Albrecht stated. Albrecht unveiled the new business development program which is intended to provide services for businesses at all stages whether the business is currently getting on their feet, trying to find customers, replacing the business strategy, or even moving to the business district in their own city.
The core services MEDP will offer include business marketing, business district development, networking, access to capital, tax increment financing, and education. All services are provided to businesses whether they are a member of MEDP or not.
Business start-up by MEDP is encouraging businesses to start off on the right track. The entrepreneur comes to Shari Albrecht or a banker and explains their business idea. The group will then tweak the plan and make sure it is perfected before applying for loans. “We want to get their business up and going and eventually into store fronts,” Courtney Wood, assistant, explained.
For entrepreneurs that do not know where to get started, they join Macoupin Made which is another program under MEDP conducted by Wood and Albrecht. It is cooperative advertising, print advertising, facebook advertising, and events so business owners can sell their products. Along with all that, the business becomes ranked at the bronze level with MEDP.
“So often I get a phone call that someone wants to open a business,” Albrecht explained, “Mentoring and business startup are the most important things for success for these individuals.” Albrecht went on to say that the business has to have a business plan as well as marketing ideas. MEDP will help get the entrepreneur on the right foot with the tough challenge with the free services they offer.
After the startup, MEDP stresses the importance of staying on the right track to success. “We will never leave them,” Albrecht explained, “We help them face the challenges of emerging their business.” The pair went on to explain the importance of getting online and having an ecommerce website which is something Shop BenGil will bring to the community.
“We are very excited to be working with TJ Allan and his staff to bring Shop BenGil to the community,” Albrecht stated, “It is going to be groundbreaking! There is no community in the State of Illinois that has this feature.” Consumers will be able to shop their local businesses online just like they shop on Amazon or eBay. The products will be Macoupin made.
New this year for MEDP, they have the ability to map downtown business districts. “Thanks to the new technology and Courtney’s talent, we can map the downtowns and include who owns which business as well as include a phone number or email address to contact the owner.” The new program also indicates which buildings are vacant and available to rent.
This helps MEDP find a ‘home’ for a new business as they can find the perfect building for whatever the business might be. As of March, the City of Staunton is already complete and MEDP is working on the downtown of Build, Gillespie, and Carlinville. MEDP will essentially serve as a resource to help get store fronts occupied and growing.
In June, MEDP will have their second annual dinner. The caterer will, of course, be local. The event will be on June 14th and is a great time to network with business leaders and community leaders. “Also, it is the only fundraiser for MEDP throughout the entire year,” Albrecht closed.
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